Data delivery: Information about your online ...

Information about your online campaign

Data delivery for your campaign on IZ.de and IZ Aktuell
Please send data by the closing date incl. target URL (only "https" links, as http pages are no longer loaded in many browsers) by e-mail to: anzeigen@iz.de

We are happy to support you with the design of your banner. You can find tips+tricks here.

File formats IZ.de
GIF (also animated), JPEG, PNG and HTML 5, Third-Party-Tags

File formats IZ Aktuell
JPEG, PNG or GIF (static, as some Outlook versions do not support animation and the banner cannot then be played out)

Third-party advertising, HTML 5 as redirect possible
Third-party delivery via an ad server is possible. Liability lies with the customer, no counting of AdClicks by IZ-Medien.

Please note the Tracking Guidelines.

Everything you need to know about your online advertorial
Approximately 4 weeks before publication, our editor will contact you to agree on the form in which you will provide the input (finished texts and the final selection of images - or will the content be created by us according to the topic and briefing).

3 weeks before the start, we need input in the form of text, images or your details on the topic.

You can find detailed information here.

Text
Word document with approx. 4,000 - 6,000 characters.
Images: Landscape format, 16:9, JPEG or PNG
Logo: JPEG or PNG

Teaser
Text: Word document with approx. 300 characters incl. spaces
Image: width 160px, height approx. 120px, JPEG or PNG

Word-picture advertisement in the newsletter IZ Aktuell
Images or logo: 120x120px
Text: approx. 300 characters + 25 characters headline incl. spaces

Banner on IZ.de
Desktop: 617x250px
Mobile:   300x120px
File format: JPEG, PNG, (animated) GIF, HTML 5

Data delivery for your LinkedIn Post
Send all materials to Claudia Emrich at anzeigen@iz.de at least 2 weeks before the campaign.

Image (at least 2 to choose from)
- File format: JPG, PNG or GIF
- File size: 5 MB
- Height (max.): 1,280 pixels
- Width (max.): 628 pixels

Article text
Completed text in a Word document with at least 220 characters (including spaces), but up to max. 600 characters possible (from 220 characters the text is cut off on most devices). 2-6 hashtags in or below the text.

Target URL
Note: We always recommend a landing page tailored to the posting topic.
Format:
- URL to a landing page: required (max. 2,000 characters)
- URL prefix: http:// or https://

Content ad on IZ.de
Desktop: 617 x 250 px
Mobile: 300 x 120 px
File format: JPEG, PNG, (animated) GIF, HTML 5

Community Management
- During the campaign period, the target group may comment on the post both positively and negatively.
- In this case, please name a contact person in your (social media) team who can react together with us in such cases.


You have questions or need more information?


Your media consultant:

Claudia Emrich
Media Service & Campaign Management

We are happy to get in touch.

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